You as the client contact us because you have a need or an idea. Maybe you know exactly what you are looking for, or maybe you're not sure how to handle a specific problem. Our process will always start by asking "What is the ultimate goal we are trying to achieve?"
The goal is the most important thing, because if there is no goal, how do we know if the project is successful? Many clients have an idea about the tangible result they expect. They may contact us to develop their web site, a poster, or an illustration. We can certainly deliver those products, but why are we doing what we're doing? Will the web site sell products? Is the illustration for end users or skilled support technicians?
The answers to these kinds of questions gives your project a direction, and a target, without which success is much harder to achieve.
We make sure that any new project fits in with your established brand strategy, unless of course the project is to create your brand strategy!
Once the project is outlined, we work closely with you to maximize efficiency and to keep the project on budget. We can manage the project through to final product, including printing, web hosting, DVD duplication, or whatever your project may require.
At Smudged Graphics, our goal is to create attractive graphic work that gets results. Both qualities are equally important. If we create the most beautiful piece that you have ever seen, but get poor results, the project has failed. We create beautiful pieces to make you stand out from the competition, allow your audience to have a clear understanding of what you do, and give your company a professional look that adds to your credibility.